Ali Rosen is the host and founder of Potluck Video, a food and drink website that takes you behind the culinary scene with celebrity chefs, restaurateurs, producers, mixologists and more.
Coffee. You probably had a cup this morning; you may even be having one right now. Are you chugging it for the caffeine or savoring the complex taste?
Erin Meister of Counter Culture Coffee hopes it’s the latter. “Actually, coffee is one of the most complex things that people consume,” she says. “There have been thousands of aromatic compounds isolated in coffee, many more than even red wine has.”
She suggests that instead of just grabbing your cup of joe in a styrofoam cup and not thinking twice about it, you should take your time smelling and sipping your brews to get a sense of which varieties you enjoy the best. Think of it like wine tasting — without the risk of a hangover!
Watch the video above to become a real coffee connoisseur.