It’s Really Happening: McDonald’s All-Day Breakfast Begins in October
Our long national nightmare is over.
In July, the chain announced they’d be going forward with the all-day breakfast model, offering morning favorites like McMuffins, sausage burritos and hash browns past the normal 10:30 a.m. breakfast cut-off, but had thus far only tested the menu in select markets like Nashville and San Diego.
McDonald’s announced the joyous news via Twitter on Tuesday, posting a cheeky response to a LoLo Jones about rushing to arrive at the chain before breakfast ended. “.@LoloJones the 10:30 sprint ends 10/6 with #AllDayBreakfast. Pass it on.”
“Serving all-day breakfast is likely the number one request we hear from McDonald’s customers,” McDonald’s spokeswoman Lisa McComb told CNN in July. “We’re testing it out in a few markets to learn more about this possibility. We know your mouth is watering, but there’s no news on this yet.”
The only bad part of McDonald’s announcement is that we have to wait until October 6th before we can start eating Egg McMuffins as a mid-afternoon snack. We guess this is for our own good.
—Maria Yagoda, @mariayagoda