This Japanese Sushi Restaurant Seeks to ‘Overcome the Sexism’ by Hiring Only Women

12/28/2015 at 02:44 PM ET

Female Sushi Restaurant Japan
Koji Sasahara/AP

The powerhouse sushi culture in Japan has gotten a major shake-up — in a colorful package.

Nadeshiko Sushi, the country’s first completely female-staffed sushi restaurant, has sought to defy the serious, male-dominated industry norms not only by employing exclusively women but also by providing service with a smile and donning kimonos adorned with pink blossoms.

RELATED: The Future Is Here: New Automated Sushi Restaurant Requires Absolutely No Human Interaction

“It’s all about having the confidence,” manager Yuki Chizui told The Guardian. “The hours are long and the work can be physically tough, so that’s why some people believe women are not up to it. If they want it badly enough, they can overcome the sexism.”

Indeed, female sushi chefs in Japan have seen their fair share of gender-based detractors. Kazuyoshi Ono, the son of Jiro Ono of the hit documentary Jiro Dreams of Sushi, told the Wall Street Journal in 2011 that “because of the menstrual cycle, women have an imbalance in their taste, and that’s why women can’t be sushi chefs.”

RELATED: President Obama Dines at Jiro Dreams of Sushi Restaurant

But Chizui doesn’t let the naysayers affect the positive environment they’ve created. “They show up from time to time, but I just regard them as fools,” she said.

“We do a good job here, but there are younger staff who still have a lot to learn. Every sushi restaurant has its own style and flavor, depending on how they cook and prepare the rice, which fish they select, and so on. And like everyone else, we have our own style.”

Shay Spence, @chezspence

FILED UNDER: Food , Food News , Restaurants

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The Latest Craze in Disco Styles Is See-Through Jeans—but Beware of Foggy Bottoms

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The Latest Craze in Disco Styles Is See-Through Jeans—but Beware of Foggy Bottoms

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On a clear day, you can see forever—or at least that’s the wicked thought behind L.A. designer Agi Berliner’s transparent idea: see-through jeans. Exhibitionists notwithstanding, most folks wear them over bathing suits or as attention-getting evening wear with halters, garter belts and body stockings. Created for the disco crowd, the $34 jeans are selling like, well, hot pants. In just six weeks, 25,000 pairs have already been sold in such major department store chains as Macy’s, Bonwit’s and Saks.

“What’s limiting American designers is that we’re afraid to do something different,” says Berliner, 32, a Hungarian émigré who fled with her family to the U.S. in 1956. Agi thought up the gimmick in London while marveling at the way plastics were being employed by designers of punk fashion. In her L.A. office, where she designs for La Parisienne junior sportswear, Agi spent five days on the phone and six weeks testing to come up with the right plastic.

Agi herself tried out the French-cut jeans with the zipper in front, and quickly found several problems: Some plastics tore away from stitching, others wouldn’t bend and all fogged with perspiration. The ideal material proved to be a vinyl supplied by a bookbinder. The steam was eliminated with a series of vents behind the knees and in the crotch. “They’re no hotter than polyester pants,” claims Agi, “and if you wear them with tights, they won’t stick to your legs.”

Whatever the discomfort and despite the problem of Saturday night feverishness, discomaniacs report one major advantage of the plastic pants: no laundry bills. To keep Berliner’s see-through jeans clear, all the wearer needs is a little Windex.

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stupid much??!! on

is this a joke?? overcome sexism would be to hire BOTH MALE AND FEMALE!!! talk about not understanding what the meaning of sexism is!!!